We talk frequently about the marketing and sales opportunities available to athletes when pondering possible moves in free agency and desired landing spots. Where are the big dollars to be made?
Well, you know about the reach of fast food restaurants. Just take a drive down the street and carry a counter like the doorman at the club. You’ll click through to four digits in no time at all.
Well, LeBron James and Johnny Manziel now appear in an ad for the new McDonald’s “Bacon Clubhouse Sandwich.” The concept is that it’s an exclusive club where luminaries such as James and Manziel (complete with Heisman pose) eat hamburgers.